This position is hybrid in either Pearl River, NY or NYC Metropolitan Area.
The primary responsibilities of the Media Market Specialist are to estimate, evaluate, negotiate, maintain and deliver local broadcast media across Active’s client base.
Evaluate Nielsen ratings to determine estimated value of the media.
Negotiate best prices for media which meet client guidelines and employ a variety of strategies.
Supervise and monitor media schedules, ensuring weekly clearance and delivery for clients.
Secure added value, bonus weight and makegoods as needed.
Manage post-buy delivery including negotiating any owed Air Data Units (ADUs), reviewing for overrides and writing up explanations if needed.
Work closely with Active’s Trade Group to develop and utilize trade partnerships.
Develop and maintain relationships directly with stations and their representatives. Attend business functions including meals, parties and events to help grow these relationships.
Provide guidance to junior-level staff as needed.
Supervisory Responsibilities
This job has no supervisory responsibilities.
The salary for this position may range between $49,300- $121,400. The successful candidate’s salary will depend on actual ranges of current employees in the subject position, market considerations, budgetary considerations, geography, as well as the candidate’s skill set, level of experience, and qualifications. Active offers a very competitive benefits package inclusive of medical coverage, dental, vision, disability, 401k, paid time off, community engagement opportunities, great colleagues, and great learning opportunities.
Unfortunately, we are unable to sponsor or take over sponsorship of an employment Visa at this time.
Bachelor’s degree or equivalent experience is required.
Minimum requirement of 3 years of media experience or training in TV, Radio and/or Unwired media buying; or combined buying experience in stated mediums.
Knowledge of SpectraOx (MediaBank) or comparable Media software is required.
Proficiency with both Microsoft Word and Excel required.
Travel
This position requires regularly scheduled travel up to 10% of the time.